McDonald's, Bud Light, Steve Madden: The unexpected reasons behind SA's most searched brands

01 May

Phumi Ramalepe

Share your Subscriber Article

You have 5 articles to share every month. Send this story to a friend!

Loading, please wait...

0:00

International brands that have gained popularity in SA

Getty Images

McDonald's, Bud Light, and Steve Madden have emerged as the most popular and most searched brands in South Africa and globally on Google, but this isn’t always due to brand desirability.

Bud Light, an American liquor brand, has become the most frequently searched brand online in South Africa, according to a report by BusinessFinancing.co.uk, which analysed Google search data across 135 countries from 2021 to 2023 to uncover the brands that have captured global and local interest.

Read this for free

South Africans need to be in the know if we want to create a prosperous future. News24 has kept the country informed for 25 years, and we're about to enter a new chapter of fearless journalism. Join our free subscription trial to unlock this story and a world of news aimed to inform, empower, and inspire.

Already a subscriber? Sign in

Next on Life

SEE | Winter must-haves: Elevate your style with these 6 quality classics that never go out of style

25 May

description

username

Show Comments ()